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A month to go before ICOM launches its booth at the Shanghai 2010 World Expo

A month to go before ICOM launches its booth at the Shanghai 2010 World Expo

April 2010 - For the first time in its history, ICOM will be attending a World Expo, the Shanghai World Expo 2010 which beings on 1 May. ICOM will have the opportunity to present to visitors the challenges faced by museums at the biggest World Expo ever organised.

ICOM will set up a 108 m² stand inside the Joint Pavilion of International Organizations in Zone B, at the centre of the Expo Park. ICOM’s exhibitions and events will be focused on the theme: 'Museums: heart of the city' during the six month-long Expo. The museum community will also be under the spotlight on the occasion of International Museum Day to be celebrated on 18 May. The ICOM booth is already under construction.