Museum marketing as management tool. Info Type: Publicación Place, publisher, year: Ottawa : Museum of Natural Sciences [for] ICOM International Committee for Museum Public Relations, 1985 Notes: Paper presented at the ICOM-MPR meeting in Denmark, 21-23 June, 1984. Collation: p. 22-23 Author: Van Vleuten, Ronald. Year: 1985. Serial type: Artículo de revista Description: gestión del museo; marketing